Targeting on TikTok

Targeting on TikTok

The youth vaping crisis is raging — and now, vape retailers and influencers are storming the TikTok feeds of young users. TikTok is one of the fastest-growing social media apps in the US, with around 100 million active users – over one-third of TikTok’s daily users...
What Parents Need to Know About Vape & Tobacco Products

What Parents Need to Know About Vape & Tobacco Products

Smoking is still the leading cause of preventable death, while youth vaping remains an epidemic. None of this is an accident. Kids face an onslaught of vape and tobacco marketing campaigns — especially on social media. 90% of tobacco users start before the age of 18....
Big Tobacco’s Newest Product Push

Big Tobacco’s Newest Product Push

Big Tobacco is always looking for new customers – and higher profits – while actively undermining clean air policies for our communities being promoted through legislation and by consumer advocacy groups. In the battle against Big Tobacco, it’s important to stay...
How Bad Is Vaping, Really?

How Bad Is Vaping, Really?

For years, vape companies have touted their nicotine delivery system as a safer alternative to cigarettes. This “safer alternative” campaign was designed to hide the real hazards of vaping from us and our kids. It resulted in the youth vaping epidemic we find...
End Smoking in Cars with Children Present

End Smoking in Cars with Children Present

Secondhand Smoke = Firsthand Consequences In Oklahoma, it’s still legal to smoke inside cars when children are present. Our kids are suffering. It’s time for a change. Secondhand smoke contains thousands of harmful chemicals. It’s proven to cause heart disease, stroke...
Big Tobacco Targets Our Kids

Big Tobacco Targets Our Kids

How can Big Tobacco attract lifelong customers? It’s simple: hook them young. Big Tobacco knows that 9 out of 10 adult smokers started before the age of 21. By targeting our youth, they secure a new generation of highly addicted customers. Let’s explore a few key...