Why Oklahoma Should Pay Attention
- One in five Oklahoma high school teens vape (21.8%). That’s more than double the national average of 7.8%.1
- More than 60% of parents whose teens vape don’t know about it.2 These devices are designed to be hidden from adults, resembling electronics, highlighters and school supplies rather than traditional tobacco products.
About the Guide
The creation of this guide along with the Surgeon General’s report highlights the immediate urgency needed against youth vaping.3 Here’s what stands out:
- The health risks are real. Vapes contain high levels of nicotine, which is highly addictive and harmful for developing brains. Teens who vape are at risk for several physical and mental health risks, includng trouble focusing, depression, mood swings, trouble breathing, decreased endurance and slow recovery times.
- The tobacco industry is targeting young people. Vapes are currently the most popular products used by young people. This isn’t a coincidence, it’s marketing.
- Flavors: There are over 15,000 vape flavors on the market with names designed to appeal to young people. Nearly nine out of 10 teens who vape started with a flavored product .4
- Design: Vapes come in several different shapes and sizes. For years, they’ve mimicked toys and school supplies kids use every day. “Smart” vapes are the new product on the scene. They include features like Bluetooth, games, wallpaper customization and more to addict teens.
What Parents Can Do Right Now
If you are a parent, guardian or teacher, this guide exists to inform you about and help you take action against the tobacco industry’s schemes. This isn’t the alarm to panic; it’s just a warning sign to stay aware. Whether you suspect your teen is vaping or just want to get ahead of the issue, the best thing you can do for your teen is talk with them.
Prep for the conversation:
- Lead with empathy, not judgment. Gauge their knowledge on the topic, start with kindness, avoid criticism and try to see their perspective. This builds trust and sets the tone for the rest of the conversation.
- Find the right place. Where do you have the most meaningful conversations with your kids? Choose a comfortable, casual environment where your teen is relaxed. It doesn’t have to be formal or planned — a backyard, car or living room make great locations.
- Avoid scare tactics. Using judgment or fear can put your kid on the defense, especially older teens. Stick to facts over dramatizations.
- Tailor the conversation to your child. Talk about their dreams, passions and interests to make the conversation feel personal.
- Be ready to really listen. Make it a dialogue, not an interrogation. Ask questions, let them share their views and don’t do all the talking.
Find more age-specific tips with one of our downloadable conversation guides.
If you’re looking for more resources for youth vaping prevention, the TSET Healthy Youth Initiative uses public health education messaging, youth-led advocacy programs and character-building to affect positive behavior change.