There is a common belief among most tobacco users that smoking or vaping is a great way to relieve stress and refocus. This lie has been told by tobacco companies for generations, and it couldn’t be further from the truth. While nicotine may feel calming in the...
The tobacco industry has spent a century building a marketing playbook aimed at women. Their same tricks are now showing up behind today’s vapes and nicotine pouches, aimed specifically at teen girls, in ways parents may not even notice. Here’s what...
It’s well known that cigarettes are dangerous. Nicotine pouches and vapes don’t have that same reputation, at least not yet, and that gap is concerning. As a doctor, I’m not against giving people options to quit smoking, however, it’s important...
A wellness influencer talks about their “morning stack.” A podcast host promotes a nicotine brain booster. A new pouch brand promises sharper focus and better performance. All over the internet, personalities and brands are pushing a new trend that sounds...
Tobacco companies have spent decades cultivating new products, new messaging, new commitments to public health — lie, after lie, after lie. What they could not evolve away from, however, were their own words. Internal memos, congressional testimonies and released...
